We are thrilled to launch four new career websites for Paddy Power Betfair. All four sites reflect their newly defined employer value proposition to help attract much sought-after tech talent and increase their overall quality and quantity of applications.

Blackbridge worked with Paddy Power Betfair on developing innovative and engaging features which sort of include (believe it or not!) a talking horse called Sole Power, amongst other impressive features.

“Working with Paddy Power Betfair was a really exciting opportunity for us – we’ve taken a strategic look at their EVP and evolved this to a series of creative digital outputs, which goes hand-in-hand with helping attract the desired talent they are looking for” – Vicky Johnstone, Blackbridge Communications.

Paddy Power Betfair joins the Blackbridge portfolio of partners which includes Babcock International Group, Baker McKenzie, GlaxoSmithKline Pharma GmbH, KPMG UK, Lloyd’s and Wellcome Trust Sanger Institute.

To watch the ‘Game On’ video in full, please click here.