As more and more young people share their personal data via digital platforms, what are the pitfalls for employers – and what are the opportunities?

Andrew Baird, Director of Consulting at Blackbridge, worked with trendence UK & Ireland to tap into undergraduate perceptions of personalisation in recruitment. Specially commissioned for GTI Breakfast News, this new research will help you think about how you use student’s personal data – and to recognise when you might be crossing the line.